K FORMULA
K FORMULA
THIS IS NOT A SHAMPOO BRAND, THIS IS HAIR TECHNOLOGY
India’s First homegrown molecular hair technology, Engineered for India
Peptide-Powered | Science-First | Ingredient-Led
India’s First homegrown molecular hair technology, Engineered for India
Peptide-Powered | Science-First | Ingredient-Led
THIS IS NOT A SHAMPOO BRAND,
THIS IS HAIR TECHNOLOGY.
India’s first homegrown hair technology, Engineered
for India | Peptide-Powered | Science First
Ingredient Led
THIS IS HAIR TECHNOLOGY.
India’s first homegrown hair technology, Engineered
for India | Peptide-Powered | Science First
Ingredient Led
HAIR DAMAGE IS STRUCTURAL
Damaged hair dosen’t just look different. It’s performance changes. Heat, colour, chemical treatments, pollution, hard water and everyday styling can compromise the hair fibre, affecting its strength, resilience and ability to retain its structural components.
The Result : Breakage, Weakness, Roughness, Loss of Keratin, Thinner Looking Hair
K FORMULA LOOKS AT THE FIBRE
Rather than focusing only on surface appearance, K Formula’s science is centred on measurable changes in hair-fibre performance and structure.
The Result : Breakage, Weakness, Roughness, Loss of Keratin, Thinner Looking Hair
K FORMULA LOOKS AT THE FIBRE
Rather than focusing only on surface appearance, K Formula’s science is centred on measurable changes in hair-fibre performance and structure.
HAIR DAMAGE IS STRUCTURAL
Damaged hair doesn’t just look different. It’s performance changes. Heat, colour, chemical treatments, pollution, hard water and everyday styling can compromise the hair fibre, affecting its strength, resilience and ability to retain its structural components.
The Result: Breakage, Weakness, Roughness, Loss of Keratin, Thinner-looking Hair
K FORMULA looks at the fibre. Rather than focusing only on surface appearance, K Formula’s science is centred on measurable changes in hair-fibre performance and structure.
The Result: Breakage, Weakness, Roughness, Loss of Keratin, Thinner-looking Hair
K FORMULA looks at the fibre. Rather than focusing only on surface appearance, K Formula’s science is centred on measurable changes in hair-fibre performance and structure.
THE TECHNOLOGY - TRICHOPEPTICS™
PROPRIETARY PEPTIDE TECHNOLOGY DEVELOPED FOR HAIR.
Trichopeptics™ is K Formula’s proprietary peptide technology, developed to address compromised hair at the fibre level.
Designed to support the reinforcement and repair of damaged hair fibres.
Patent Pending ; 4 Patents Filed
Trichopeptics™ is K Formula’s proprietary peptide technology, developed to address compromised hair at the fibre level.
Designed to support the reinforcement and repair of damaged hair fibres.
Patent Pending ; 4 Patents Filed
THE TECHNOLOGY - TRICHOPEPTICS™
PROPRIETARY PEPTIDE TECHNOLOGY DEVELOPED FOR HAIR
Trichopeptics™ is K Formula’s proprietary peptide technology, developed to address compromised hair at the fibre level.
Designed to support the reinforcement and repair of damaged hair fibres.
PATENT PENDING · 4 PATENT APPLICATIONS FILED
Trichopeptics™ is K Formula’s proprietary peptide technology, developed to address compromised hair at the fibre level.
Designed to support the reinforcement and repair of damaged hair fibres.
PATENT PENDING · 4 PATENT APPLICATIONS FILED
THE SCIENCE BEHIND THE RESULT
WE DON’T JUST LOOK AT HAIR. WE MEASURE IT
K Formula’s technology has been evaluated through multiple forms of testing designed to examine both hair-fibre performance and structural changes.
TENSILE STRENGTH Measures the stress a hair fibre can withstand before failure; Up to 80% higher
BREAKAGE Measures fibre failure following mechanical stress ; 97% Less
KERATIN RETENTION Measures retention of hair’s structural keratin following treatment ; 94%
K Formula’s technology has been evaluated through multiple forms of testing designed to examine both hair-fibre performance and structural changes.
TENSILE STRENGTH Measures the stress a hair fibre can withstand before failure; Up to 80% higher
BREAKAGE Measures fibre failure following mechanical stress ; 97% Less
KERATIN RETENTION Measures retention of hair’s structural keratin following treatment ; 94%
THE SCIENCE BEHIND THE RESULT
WE DON'T JUST LOOK AT HAIR, WE MEASURE IT.
K Formula’s technology has been evaluated through multiple forms of testing designed to examine both hair-fibre performance and structural changes.
TENSILE STRENGTH
Measures the stress a hair fibre can withstand before failure, Up to 80% higher.
BREAKAGE
Measures fibre failure following mechanical stress, 97% less.
KERATIN RETENTION
Measures retention of hair’s structural keratin following treatment, 94%
K Formula’s technology has been evaluated through multiple forms of testing designed to examine both hair-fibre performance and structural changes.
TENSILE STRENGTH
Measures the stress a hair fibre can withstand before failure, Up to 80% higher.
BREAKAGE
Measures fibre failure following mechanical stress, 97% less.
KERATIN RETENTION
Measures retention of hair’s structural keratin following treatment, 94%
FROM COMPROMISED FIBRE TO REINFORCED HAIR
01 - STRENGTH
Improved ability of the fibre to withstand stress. UP TO 80% Higher tensile strength 45% stronger hair.
02 - BREAKAGE
Reduced fibre failure under mechanical stress. 97% Less Breakage
03 - STRUCTURAL RETENTION
Greater retention of hair’s structural keratin following treatment. 94% Hair Keratin Retention
04 - APPEARANCE
Improved visible density and body. 72% Thicker-Looking Hair
Improved ability of the fibre to withstand stress. UP TO 80% Higher tensile strength 45% stronger hair.
02 - BREAKAGE
Reduced fibre failure under mechanical stress. 97% Less Breakage
03 - STRUCTURAL RETENTION
Greater retention of hair’s structural keratin following treatment. 94% Hair Keratin Retention
04 - APPEARANCE
Improved visible density and body. 72% Thicker-Looking Hair
WHAT CHANGES FROM COMPROMISED FIBRE TO REINFORCED HAIR
01 - STRENGTH
Improved ability of the fibre to withstand stress. Up to 80% higher tensile strength, 45% stronger hair.
02 - BREAKAGE
Reduced fibre failure under mechanical stress. 97% less breakage.
03 - STRUCTURAL RETENTION
Greater retention of hair’s structural keratin following treatment, 94% hair keratin retention.
04 - APPEARANCE
Improved visible density and body. 72% thicker-looking hair.
Improved ability of the fibre to withstand stress. Up to 80% higher tensile strength, 45% stronger hair.
02 - BREAKAGE
Reduced fibre failure under mechanical stress. 97% less breakage.
03 - STRUCTURAL RETENTION
Greater retention of hair’s structural keratin following treatment, 94% hair keratin retention.
04 - APPEARANCE
Improved visible density and body. 72% thicker-looking hair.
VALIDATED ON REAL HAIR
1,500+ PARTICIPANTS
Across clinical and in-vivo studies.
TESTED BEYOND THE LAB
Hard Water, Humidity, Pollution
TESTED ACROSS MULTIPLE LEVELS
Molecular → Fibre → Visible
5 MINUTES - TREATMENT EFFICACY
Across clinical and in-vivo studies.
TESTED BEYOND THE LAB
Hard Water, Humidity, Pollution
TESTED ACROSS MULTIPLE LEVELS
Molecular → Fibre → Visible
5 MINUTES - TREATMENT EFFICACY
VALIDATED ON REAL HAIR
1,500+ PARTICIPANTS
Across clinical and in-vivo studies.
TESTED BEYOND THE LAB
Hard Water, Humidity, Pollution
TESTED ACROSS MULTIPLE LEVELS
Molecular → Fibre → Visible
5 Minutes - Treatment Efficacy
Across clinical and in-vivo studies.
TESTED BEYOND THE LAB
Hard Water, Humidity, Pollution
TESTED ACROSS MULTIPLE LEVELS
Molecular → Fibre → Visible
5 Minutes - Treatment Efficacy
THE RESULT
FROM DAMAGE TO MEASURABLE REPAIR
97% ; LESS BREAKAGE
UP TO 80% - HIGHER TENSILE STRENGTH
45% ; STRONGER HAIR
72% - THICKER LOOKING HAIR
94% ; HAIR KERATIN RETENTION
TRICHOPEPTICS™ PROPRIETARY PEPTIDE TECHNOLOGY DEVELOPED FOR HAIR
97% ; LESS BREAKAGE
UP TO 80% - HIGHER TENSILE STRENGTH
45% ; STRONGER HAIR
72% - THICKER LOOKING HAIR
94% ; HAIR KERATIN RETENTION
TRICHOPEPTICS™ PROPRIETARY PEPTIDE TECHNOLOGY DEVELOPED FOR HAIR
THE RESULT
FROM DAMAGE TO MEASURABLE REPAIR
97% - LESS BREAKAGE
UP TO 80% - HIGHER TENSILE STRENGTH
45% - STRONGER HAIR
72% - THICKER-LOOKING HAIR
94% - HAIR KERATIN RETENTION
TRICHOPEPTICS™
Proprietary peptide technology developed for hair
UP TO 80% - HIGHER TENSILE STRENGTH
45% - STRONGER HAIR
72% - THICKER-LOOKING HAIR
94% - HAIR KERATIN RETENTION
TRICHOPEPTICS™
Proprietary peptide technology developed for hair